Alex May Hughes

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I was thrilled when this letter from Alex May Hughes hoped over the pond into my mailbox.

Art is more than a pretty picture to people like this. They can wholey appriciate the craft, hardwork, and skill required to bring it to fruition. Art is bits of the universe and all your influences caliding together to create something beautiful.

either my wedding gift or my tombstone. You can see the love in her work.

This week, we were lucky enough to catch up with the amazing Alex May Hughes - sign painter and glass gilder extraordinaire. Alex developed an interest in traditional Victorian signage and mirrors whilst studying Typography at The London College of Communication, and went on to take an apprentice with acclaimed London sign writer Pete Hardwicke where she began painting signs for numerous shops and restaurants in East London. She works almost exclusively with precious metals on glass and has a penchant for all things related to The Simpsons. I graduated from Uni and managed to find some classes and a great network through Sam who runs Better Letters.  I mostly stayed in the screen printing department - I adored the instant physical gratification of it

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Outside the complexities of Signage and lettering, Alex chooses to keep things simple. She shares her work on free platforms like Tumblr and Instagram. You won’t be able to buy her work online, but you can reach out to her directly to commission something personal.

CANVAS event by  Bombay Sapphire , London, July 2018. Installation view by  Elias Joidos  ©  Yatzerland Ltd .

CANVAS event by Bombay Sapphire, London, July 2018. Installation view by Elias Joidos © Yatzerland Ltd.

I applaud companies like Penguin and Stylist Magazine, who support the community by investing in handmade marketing, as it’s rarely the cheaper or faster option. During digital arts classes in University, Alex would often being the process by screen printing and scanning the piece to digitally manipulate. Sure, a professional could recreate these covers, but I would agree that it diminishes the joy of creativity and reduces the chances of serendipitous mistakes.

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